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Highlight Your Selling Points

Nov
17

Highlight Your Selling Points

Highlight Your Selling Points

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We all have our faults, downfalls, setbacks and insecurities. Many times, we make an unconscious habit of pointing out our downfalls instead of focusing on our true potential.

When we focus on the areas that we lack, we find ourselves on a downward spiral of no hope, no joy, and no peace. Instead of pointing out your faults, point out your strengths and accomplishments. Highlight those things that you have going for you.

A true salesman knows the art of finding the “selling point” in his products. He knows that if he features the product’s downfalls, he’ll run the risk of losing the sale. That’s not to say that his product doesn’t have areas of lack. It’s not to say that his product is even the greatest out on the market. But his strategy is to make the customer feel like they’re purchasing the best product. He does this by highlighting key attributes and reassuring the customer that they’re making the greatest purchase.


In the same way, day in and day out, you’re walking around selling yourself. You have the choice to either highlight your selling points or highlight your weaknesses. When you walk around pointing out your faults and failures, you’re communicating to others a sense of low self-worth.

My friend, that’s not what God wants for you. He wants you to know that you’re worthy of more. He says in His Word that you can do all things through Christ which strengthens you. He says you’re an over-comer.

Instead of pointing out your downfalls, setbacks, and insecurities, sell others on your ability to learn from your faults and maximize your strengths and abilities.

At the car lot, every car has a tag on the side that highlights it’s selling points. In the same way, you should sell others on what God’s word says about you. He says you’re equipped- you’re approved. You’ve got what it takes.

God’s Word says that you’re more than a conqueror. You are redeemed, forgiven, anointed and appointed. It says that you are the head and not the tail. You shall lend to many nations and never have to borrow. It says that nothing will be impossible for you. You’re blessed when you come, and you’re blessed when you go. You’re blessed in the city and you’re blessed in the fields.

My friend, I encourage you to look for your greatest potential in every area of your life. Put your shoulders back, lift up your head. Show the world that you serve an Almighty God and that through Him, you can accomplish anything.

Don’t dwell on your past mistakes, failures and upsets, dwell on your positive attributes. Highlight your selling points. When you do so, God, the creator of the universe will come and take what was meant to be your setback and cause it to set you up as you charge forth on your journey of life!

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Photo credit: by Robert Couse-Baker

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Author: Jarrod Clark (476 Articles)

Hello and welcome to my blog. My name is Jarrod Clark, author and founder of OptimisticJourney.com and my goal for this blog is to provide inspirational messages for maintaining an optimistic outlook on life. To find out more about me, check out the About Jarrod tab at the top of the page and if you have questions, please don't hesitate to contact me! Thanks!

Comments

  1. Etty says:

    Whoever edits and publishes these articles rellay knows what they’re doing.

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Highlight Your Selling Points

Highlight Your Selling Points